Safenames Blog
Stay current on important topics that impact your domain portfolio and brands online

Donuts definitely has momentum as they launch TM Sunrise for two new Donuts gTLDs–five more will enter TM Sunrise on March 18, 2014. The TM Sunrise period is specifically for trademark holders to register domains that are the exact match (e.g., trademarkname.TLD) to the existing corresponding trademark(s). If you want to protect your brand(s) within specific markets, registering additional domains (specifically new gTLDs), is the best way to optimize your naming strategy.

  • Trademark Sunrise for .foundation and exposed :: Currently open and will remain open through May 10, 2014
  • Trademark Sunrise for .villas, .flights, .rentals, .cruises, and .vacations :: Scheduled to open March 18, 2014 and remain open through May 17, 2014

It’s important to note that only trademark holders who have received a valid signed mark data (SMD) file issued by the Trademark Clearinghouse (TMCH) may apply for an exact match domain name during the Sunrise period for any new gTLD(s). If you have any questions about the launch of these or any other new Donuts gTLDs, please contact your Safenames account manager. You may also contact us in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (