New “GEO” gTDL .Bayern is now in TM Sunrise. Geo TLDs are meant to enable businesses, organizations, and individuals who are doing business in a particular city/region, or planning to in the future, to establish an online naming presence by registering shorter, more relevant domains that represent their business within a specific local geographic community–much like how .EU, .ASIA, etc. (ccTLDs) are used to denote a country or region. Registering additional domains (specifically new gTLDs) is one of the best ways to optimize your naming strategy and protect your brand(s) within specific markets.
TM Sunrise for .BEYERN will remain open through September 2, 2014 and the rest of the schedule is as follows:
- Phase 2—Landrush :: Scheduled to open July 1, 2014 and remain open through September 2, 2014.
- Phase 3—General Availability :: Scheduled to open September 30, 2014.
Only trademark holders who have received a valid signed mark data (SMD) file issued by the Trademark Clearinghouse (TMCH) may apply for an exact match domain name during the Sunrise period for any new gTLD(s). If you have any questions about this launch please contact your Safenames account manager. You may also contact us in the UK at +44 1908 200022 (email@example.com) or in the US at +1 703 574 5313 (firstname.lastname@example.org).