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Archive for the 'SSL' Category

New gTLD .TIRES is now in TM Sunrise — this exclusive registration phase will remain open through March 21, 2015. The registry will not open a formal Landrush period, but the General Availability/Early Access Program (EAP) will open March 25, 2015. Registering additional domains (specifically new gTLDs) can help protect your brand(s) online within specific markets, and is one of the best way to optimize your naming strategy.

For questions about this launch please contact Safenames in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (

New GEO gTLD .SYNDEY is now in TM Sunrise — this exclusive registration phase will remain open through February 3, 2015. The registry will run Landrush concurrently, but this phase will remain open through February 13, 2015. General Availability (GA) will open February 17, 2015. Sydney is the state capital of New South Wales and the most populous city in Australia and Oceania. Registering a .SYDNEY domain(s) enables companies doing business in this Australian region, or organizations serving the local community, to secure shorter and more relevant domain names for their web site(s).

For questions about this launch please contact Safenames in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (

Top level .NZ (New Zealand) domain names are now available for registration. Previously you could only register at the second level (i.e., .CO.NZ, ORG.NZ and/or NET.UK). The new .NZ extension offers a great space for you to build (or continue building) your online success story. Registering country code extensions allows businesses to strengthen their domain portfolio and naming strategy with a local online brand by registering shorter, more relevant domain names that signify a web site that contains information, goods, and services within New Zealand.

For questions about this post please contact Safenames at +44 1908 200022 ( or in the US at +1 703 574 5313 (

New “GEO” TLDs .eus (the top-level domain for Basque, a region located at the western end of the Pyrenees) and .gal (the top-level domain for Galicia, a community in northwest Spain) are now in Trademark Sunrise. Registering ‘geo’ domains is such a great way to enhance the credibility (reputation) of your business in specific regions (cities, countries, etc.).

TM Sunrise (as well as Landrush) for .eus and .gal will remain open though November 18, 2014, and General Availability will open on December 2, 2014. Because TM Sunrise and Landrush are open concurrently, registrations will be processed as follows:

  • Domains that are applied for between September 16 – November 18, 2014 and have an smd file will be treated as a TM Sunrise application.
  • Domains that are applied for during this period and do not have an smd file will be processed as a Landrush application.

During General Availability  domains will be registered on a first come, first served basis unless the name is blocked or reserved by the registry.

For questions about this post please contact Safenames in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (

Google recently released some interesting news. As part of their effort to promote improved online security they announced that ‘HTTPS’ sites (meaning, sites that have added a SSL 2048-bit key certificate) will see a rank increase.While ‘high-quality content’ is still the best way to rank high, competition is vast and stiff so every little bit helps. Google says that currently, the ‘SSL’ benefit is a “very lightweight signal,” but they “may decide to strengthen” the signal to incentivize business/site owners to switch from HTTP to HTTPS because this small change will help keep businesses safe online.

There are a number of benefits associated with leveraging SSL certificates for your website, not the least of which is that they can help increase SEO rankings, which means more web traffic, more opportunities, and increased revenue. But will going ‘HTTPS’ impact your SEO efforts —should you be concerned? Not so much. Google has claimed for years that going ‘HTTPS’ is not a major issue for SEO. That’s not to say you can make this switch and that everything will fall into place on its own. You will need to follow protocol and take the appropriate steps to ensure that your site traffic doesn’t suffer. For example, be sure to let Google know that you’ve moved your site from HTTP to HTTPS. Google says it will provide more documentation going forward, but until then, here are a few tips:

  • Decide what kind of certificate you need for your business/site (single, multi-domain, or wildcard)
  • Use 2048-bit key certificates
  • Use relative URLs for resources that reside on the same secure domain
  • Use protocol relative URLs for all other domains
  • Check out Google’s site move article for more guidelines on how to change your site’s address
  • Don’t block your HTTPS site from crawling using robots.txt
  • Allow indexing of your pages by search engines where possible. Avoid the noindex robots meta tag.
  • Track your HTTP to HTTPS migration carefully

If you have any questions about this post please contact Safenames in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (

Donuts has launched TM Sunrise for a number of New gTLDs. The TM Sunrise period is specifically for trademark holders to register domains that are the exact match (e.g., trademarkname.TLD) to the existing corresponding trademark(s). If you want to protect your brand(s) within specific markets, registering additional domains (specifically new gTLDs), is the best way to optimize your naming strategy.

  • TM Sunrise for .furniture, .discount, .fitness, and .schule :: Now open through August 16, 2014
  • TM Sunrise for .gratis, .claims, .credit, and .creditcard :: Now open through August 23, 2014
  • TM Sunrise for .digital, .accountants, .finance, and .insure :: Now open through August 27, 2014
  • TM Sunrise for .loans, .life, .guide and .church :: Now open through September 6, 2014
  • TM Sunrise for .direct and .place :: Now open through September 13, 2014
  • TM Sunrise for .deals :: Now open through September 20, 2014
  • TM Sunrise for .city :: Now open through September 27, 2014

It’s important to note that only trademark holders who have received a valid signed mark data (SMD) file issued by the Trademark Clearinghouse (TMCH) may apply for an exact match domain name during the Sunrise period for any new gTLD(s). If you have any questions about the launch of these or any other new Donuts gTLDs, please contact your Safenames account manager. You may also contact us in the UK at +44 1908 200022 ( or in the US at +1 703 574 5313 (

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